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Choisir La Bonne Catégorie Sur Amazon.
Pourquoi il est important de choisir la bonne catégorie ? L'algorithme Amazon (A9) est conçu pour être très intuitif , non seulement dans le cadre d’une recherche, mais également pour ce qui concerne la navigation. Amazon est obsédé par la satisfaction du client et...
Amazon Expands To The Netherlands.
Yesterday, Amazon officially announced the plan to expand its selection on Amazon.nl. In a communication to sellers, Amazon said: we are rolling out the new “selling on Amazon.nl" feature to all Sellers across the EU. Shortly, you will see Amazon.nl added as a 6th...
What is Amazon Attribution And How Does It Work ?
If you are advertising your Amazon product listings outside of Amazon, it can be difficult to measure the impact of those marketing campaigns on your Amazon sales. The reason is that you cannot implement a tracking pixel on your Amazon store and product listing pages....
Etes-Vous Prêt Pour Black Friday ?
Fond photo créé par freepik - fr.freepik.com Avec Black Friday, Cyber Monday et les fêtes qui approchent, la compétition sera rude pour remporter visibilité, désirabilité et conversions ! Si vos campagnes de promotion ne sont pas encore dans les starting-blocks, c'est...
Amazon Transparency Débarque en Europe.
Lancé il y a 2 ans aux Etats-Unis, le programme Amazon Transparency débarque en Europe. Qu'est-ce que Amazon Transparency ? Transparency by Amazon (Transparence Amazon) est un service d'authentification de l'article que vous vendez. Ce service vous aide à protéger...
New Amazon Guidelines For Your Product Title.
Amazon recently announced that on July 22 it will be suppressing ASINs (Amazon Single Identification Number) from Amazon Search that violate Amazon’s title guidelines. So, to avoid losing visibility, ranking, and sales, it is crucial that your product listing becomes...
Amazon Sellers: Ready for Prime Day ?
Amazon hasn’t officially released the date for Prime Day 2019 yet but it’s typically scheduled in mid-July. Will you be ready ? For sellers who use Amazon, Prime Day can be a big boost to sales. What is Prime Day ? Prime Day is the biggest shopping summer event...
Amazon Prime Wardrobe: Try Before You Buy.
You know the feeling: ordering something online and realising it doesn't fit ! Then, the return, reimbursement, re-order process starts. With its Prime Wardrobe Program launched a year ago, Amazon allows their customers to try on clothing at home and decide which...
Winning At The Amazon Advertising Game.
Amazon is much more than just a retail site. It has become a marketplace and ecosystem with multiple billion dollar businesses under its roof. Amazon is now the third biggest ad supplier and expected to receive up to $38B in revenue by 2023. The thing is, it cannot...
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We are an independent digital media consultancy to help companies launch and grow their business online and on Amazon.
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